Team Tomorrow: Driving Innovation Internally

One of the presentations I saw at the FEI conference was by the leader of WD-40's Team Tomorrow. They gather ideas from their own employees, publicly reward them for their help, bring together key marketing, product, and research groups to choose the best ideas then test the best ideas with the market. Two things stuck out...

1. They have made it easy for employees at all levels to submit ideas and praise them for doing so. If you're not utilizing your best resources, you're missing out!

2. Even with a low rate of ideas that actually get to market, WD-40 is making innovation a priority and a way of life in a company probably not thought of in that way.

What are you doing with your teams to drive the realities of tomorrow?


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