Why the Facebook Timeline Conversion Was a Non-Event (in 6 Sentences)

Remember 6 weeks ago when everyone was up in arms about Facebook’s Timeline being forced on brand pages?  Well, the conversion date came and went and anyone not obsessed with social media marketing didn’t seem to notice.   That’s because even with Timeline  in place (which I like), the average Facebook user doesn’t go to Pages, they spend their time in their own newsfeed.  In the end, all that matters is the content you are posting and whether it is relevant and engaging for your audience.  Which of course is nothing new and has nothing to do with Timeline.  

Check out some recent research I helped out with below to see why people like your Page in the first place.


Comments

Facebook Covers said…
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