Dare I Say, This Could Use a QR code

I often talk about the unnecessary use of QR codes... On planes, subways, computer screens, but this is a prime example where one would make sense.

The picture below is on a coaster at the Yard House and promotes their mobile app. While the app itself isn't great there is no doubt that the promo could use a more direct route to downloading it and there is no shorter route than the much maligned QR code. Where else should people be using QR's that aren't?


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