The Lighter Side of Research: Drambuie Market Test

As we all know, product testing doesn't always go well. When searching on youtube for videos about market research I stumbled across this wonderful clip testing Drambuie, an herb-flavoured golden scotch whisky, in Australia.

Enjoy!





Comments

Popular posts from this blog

Nine Rules for Building a Powerhouse Team at Your Company

There is No “Wrong Way” to Do Social

2009 Market Research Predictions, Forrester Style